DTFI SERVICES

DTFI helps you find and connect with real fans who will buy your music, go to your shows and participate in your special events.

We offer several packages to help the needs of artists at different stages. Each can be further customized depending on your exact needs.

PACKAGE 1 -
BRANDING REVIEW & AD CAMPAIGN

GOAL:

Updated musician branding and professional copywriting to allow you to connect with your fans.
Set up and management of marketing campaign to grow your fan base.

BEST FOR:

Musicians with an established marketing system [funnel] who want help engaging fans and grow their email list base efficiently

SUMMARY OF SERVICES:

  • In-Depth Branding Review (includes Q&A, Interview, review of website / emails and recommendations)
  • Development of marketing ideal fan profile
  • Capturing the marketing “hook” that will bring in new fans
  • Includes photo editing
  • Writing engaging stories and compelling emails
  • Fan Targeting reviewFacebook advertising campaign set up (including copywriting)
  • Advertising management and optimization (on going)

PACKAGE 2 -
MUSIC MARKETING BUSINESS SYSTEM & AD CAMPAIGN

GOAL:

Create a complete, automated, music marketing system [funnel] and drive fans to the system to increase customer base

BEST FOR:

Musicians with a significant amount of music / items for sale who are willing to actively and consistently engage with fans

SUMMARY OF SERVICES:

  • Introduction to music business financials
  • Creation of a Fan Marketing System
    1. New or existing domain
    2. Direct-to-fan friendly, Marketing Website (Mobile-friendly)
    3. Automated funnel system
    4. Standard website legal documentation
  • In-Depth Branding Review (includes Q&A, Interview, review of website / emails and recommendations)
  • Development of marketing ideal fan profile
  • Capturing the marketing “hook” that will bring in new fans
  • Writing engaging stories and compelling emails
  • Fan Targeting review
  • Facebook advertising campaign set up (including copywriting)
  • Advertising management and optimization (on going)
  • Manage your fan email list and responses
    1. Tagged customer lists for future targeting
  • Shopping cart for digital product sales
  • Professional guidance on music, marketing and your career
    1. Review of product inventory
    2. Guidelines for engaging and connecting with fans
  • Detailed tracking and reporting
  • Includes photo editing for related web pages

PACKAGE 3 -
NEW ALBUM RELEASE & AD CAMPAIGN

GOAL:

Build excitement and generate presales/sales of a new album release over the course of 2-3 months.

BEST FOR:

Musicians who want to build excitement and presales around an upcoming new album release

SUMMARY OF SERVICES:

  • Introduction to music business financials
  • Creation of a New Album Releaase Marketing System
    1. Direct-to-fan friendly, Marketing Website (Mobile-friendly)
    2. Automated funnel system
    3. Standard website legal documentation
  • In-Depth Branding Review (includes Q&A, Interview, review of website / emails and recommendations)
  • Development of marketing ideal fan profile
  • Capturing the marketing album “narrative” that will bring in new fans
  • Writing engaging stories and compelling emails
  • Fan Targeting review
  • Facebook advertising campaign set up (including copywriting)
  • Advertising management and optimization (on going)
  • Manage your fan email list and responses
    1. Tagged customer lists for future targeting
  • Shopping cart for digital product sales
  • Professional guidance on music, marketing and your career
    1. Review of product inventory
    2. Guidelines for engaging and connecting with fans
  • Detailed tracking and reporting
  • Optional soundscan reporting (USA sales)
  • Includes photo editing for related web pages

PACKAGE 4 -
MUSICIAN YEARLY BUSINESS INSIGHT AND MANAGEMENT

GOAL:

Take full advantage of existing system by driving additional fans, making special promotions (house concerts, song writing, exclusive content, Kickstarter campaigns, etc), releasing new albums, etc.

BEST FOR:

Musicians with established marketing system who wants to continue to grow fan base and make significant extra sales from their existing base. Also includes new album release system.

SUMMARY OF SERVICES:

  • Lesson on music business money management
  • 2 Fan Special promotions
  • New album release system
  • Fan Targeting review
  • Facebook advertising campaign setup and maintenance
  • Advertising management and optimization (on going)
  • Manage your fan email list and responses
    1. Tagged customer lists for future targeting
  • Shopping cart for digital product sales
  • Professional guidance on music, marketing and your career
    1. Review of product inventory
    2. Guidelines for engaging and connecting with fans
  • Detailed tracking and reporting
  • Includes photo editing for related web pages

ADDITIONAL SERVICES

Services

Soundscan reporting
Social media management
System Integration
Music Consulting
Touring Payment system
Fully customized band website
Language translation services
Tour Promotions
Merchandise sales
General Ticket sales
Press kits
Multi-platform distribution
1Pricing does not include the cost of basic services like domain purchases, website hosting and special vendor software
2Advertising pricing does not include advertising costs which are paid directly to the advertiser.